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The Brand Design Process Explained

The Brand Design Process Explained

Understanding the brand design process can help you create a strong and cohesive brand. Here’s a step-by-step guide. DiscoveryBegin with research. Understand your market, competitors, and target ...

A brand identity for a clairvoyant

A brand identity for a clairvoyant

Standing out as a brand is crucial. For SoulWanderer, a clairvoyant and medium who helps individuals connect with those who have crossed over, creating a visually captivating and meaningful brand ...

Elevate your brand:  Gypsy Chicks -  A Visual Identity Case

Elevate your brand: Gypsy Chicks - A Visual Identity Case

Are you an ambitious female founder ready to elevate your brand to the next level? I want to introduce you to my latest portfolio case: The brand design and visual identity for Gypsy Chicks, a des...

What is a logo suite?

What is a logo suite?

What is a logo suite? A logo suite is a collection of logo variations designed to make sure your brand’s visual identity remains consistent across different applications. It includes multiple v...

Creating a Minimalistic High-End Brand

Creating a Minimalistic High-End Brand

1. Simplicity in Design The cornerstone of any minimalistic high-end brand is simplicity. This doesn’t mean stripping down your brand to the bare bones but rather focusing on clean, elegant de...

Why Scandinavian Design Just Works

Why Scandinavian Design Just Works

Scandinavian design has become synonymous with elegance, functionality, and simplicity. For founders looking to integrate these principles into their brand, understanding why Scandinavian design ...

Considerations for a successful rebrand

Considerations for a successful rebrand

Rebranding can be a powerful way to rejuvenate your business, attract new customers, and stay relevant. However, it’s crucial to approach this process thoughtfully to ensure a successful outcome. ...

Creating a Japandi Brand and Website

Creating a Japandi Brand and Website

Creating a Japandi brand and website may be on your to-do list in 2024. The trend that has been making waves in the design world – it's a harmonious blend of Japanese minimalism and Scandinavian f...

5 Brand refinement prompts

5 Brand refinement prompts

Brand refinement prompts for female founders This post will provide you with five powerful "Brand Refinement Prompts" designed to help you define your mission, understand your audience, create ...

Using yellow in your branding

Using yellow in your branding

Yellow is a color that grabs attention, evokes happiness, and brings energy to your brand. As a growth-ready female founder, you might be considering how to use yellow in your branding to stand ou...